Health Trends
4 articles
Functional Foods and Health Trends Will Redefine Snacks in 2026
U.S. food and beverage sales volume is projected to be flat or slightly negative in 2026, with forecasts ranging from -1% to 1% growth according to IFT . Yet, the healthy snacks category is set for ra
Protein Ice Cream Is Growing Fast — But How Fast Depends on Who You Ask
The protein ice cream market is experiencing rapid growth, though projections vary widely among research firms regarding annual rates and total market value. This expansion is driven by increasing health consciousness, demand for plant-based and low-sugar options, and continuous innovation from key industry players.
Innovators Seize Better-For-You Snacking Opportunities in 2026
In late May 2026, PepsiCo, a titan of the snack industry, launched PopCorners Protein, a chip boasting 9 grams of protein per serving.
Gen Z's Snacking Revolution: How Health, Taste, and Social Influence Reshape the US Market
Generation Z is fundamentally reshaping the US snack market by prioritizing a complex blend of health, taste, convenience, and social influence. Understanding these evolving habits is crucial for snack brands and retailers to adapt their strategies.